Sands Resorts Macao has launched a micro-movie for a campaign titled “Sands Golden Chefs” to bring to light the range and quality of dining available across its restaurants. The short film, which parodies classic kung fu movies such as “18 Bronzemen” and “God of Cookery”, is a light-hearted take showcasing The Venetian Macao, The Parisian Macao, Sands Cotai Central and Sands Macao as must-visit culinary destinations.

Produced by leading creative agency Saatchi & Saatchi Shanghai, “Sands Golden Chefs” shows 12 renowned Sands Resorts Macao chefs journey to ‘The Golden Chef Academy’, where they endure hard training and endurance tests before attaining ‘Golden Chef’ status. During this process each chef develops a special ability related to their signature dish, whether a mastery of fire, strength or finesse. Artfully drawing comparisons between the highly-honed skills required for both martial and culinary arts, the micro-movie utilises impressive cinematic effects to show how Sands Resorts Macao chefs combine multiple disciplines and flair to achieve their awesome power over food.

The brand campaign aims to hightlight of Sands Resorts Macao’s world-class restaurants and dining offers through humorously tell the story that only the most dedicated chefs make the grade at the leading integrated resorts. Twelve short versions focusing on each individual chef are also to be released.

Participating restaurants and chefs

The Golden Peacock – Justin Paul, Senior Chef

The Venetian Macao

North – Ken Xu, Senior Chef

Portofino – Marco Pacetta, Senior Chef

The Golden Peacock – Justin Paul, Senior Chef

La Chine – Chung Kuy Fai, Executive Chinese Chef

 The Parisian Macao

La Chine – Chung Kuy Fai, Executive Chinese Chef

Brasserie – Daniel Brolese, Executive French Chef

Lotus Palace – Hew Choong Yew, Executive Sous Chef

Le Buffet – Gully Guillaume, Chef

Sands Cotai Central

Dynasty 8 – Yap Poh Weng, Executive Chinese Chef

Chiado – Dario Santos, Head Chef

 Sands Macao

Copa Steakhouse – Brad Coleman, Chef

Golden Court – Calvin Lee, Senior Chef

Zi Yat Heen – Cheung Chi Choi, Executive Chinese Chef

Four Seasons Hotel Macao

Zi Yat Heen – Cheung Chi Choi, Executive Chinese Chef

With more than 150 restaurants all under one roof, Sands Resorts Macao offers a unique dining mecca featuring outstanding cuisine from around the world – from Michelin starred creations to vibrant, authentic street food and everything in between. As a UNESCO listed Historic Centre, Macao was designated a UNESCO Creative City of Gastronomy in 2017. Sands Resorts Macao has recently opened several new restaurants to join its existing portfolio of diversified dining options to further strengthen this status.